Just for Ladies

After twenty years of refinement, Electra elevates the classic cruiser to bring you the Cruiser Lux 1. It proudly features a lightweight aluminum frame, a plush seat, wide bars, quality wheels and balloon tires that are equally at home on pavement and dirt. Plus, with Electra's Flat Foot Technology, you can put your feet flat on the ground whenever you want for total control.

Turn sidewalks into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology® for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep. - 6061-T6 aluminum Boomerang frame - Shimano Nexus internal 3-speed w/coaster brake - Shimano Nexus Revo shifter - Alloy crank and sealed cartridge bottom bracket - 26”x 2.125” tires - Matching bell - Genuine leather streamers - Spinner bell

Electra's Flora And Fauna 3i wanders gracefully down quiet lanes and bustling city streets. Its artistic aluminum frame has a relaxed, upright riding position to carry you across town in stylish comfort, and there are even three gears and a simple coaster brake to make the hills easier. You'll love the plush seat, spacious handlebars, and stylish fenders.

Turn sidewalks into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology® for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep. - 6061-T6 aluminum Boomerang frame - Shimano Nexus internal 3-speed w/coaster brake - Shimano Nexus Revo shifter - Alloy crank and sealed cartridge bottom bracket - Shimano front roller brake and hub - 26”x 2.125” tires - Chrome bell - Matching basket

Electra's Karma 3i floats through neighborhood lanes and bustling city streets with light-hearted ease. Its artistic aluminum frame has a relaxed, upright riding position to carry you across town in stylish comfort, and there are even three gears and a simple coaster brake to make the hills easier. You'll love the plush seat, spacious handlebars, and stylish fenders and chainguard, not to mention the cool bell.

Electra’s Night Owl 3i balances cosmopolitan sophistication with light-hearted whimsy, making it the perfect accessory for almost any occasion. Its artistic aluminum frame has a relaxed, upright riding position to carry you across town in stylish comfort and there are even three gears and a simple coaster brake to make the hills easier. You’ll also love the plush seat, spacious handlebars with tassels, and stylishly painted fenders and skirt guard, not to mention the cool bell.

Electra's Sans Souci 3i is perfect for anyone looking for an easy cruisin' machine. As functional as she is stylish, this great-riding aluminum cruiser boasts a 3-speed internally-geared drivetrain, easy-rolling aluminum wheels, plush-riding whitewall tires, a comfy springer seat, swept-back handlebars, and stylish fenders. Plus with Electra's Flat Foot Technology you can place both feet flat on the ground anytime you wish.

Turn the sidewalk into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology® for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep. - 6061-T6 aluminum Boomerang frame - Shimano Nexus internal 3-speed w/coaster brake - Shimano Nexus Revo shifter - Alloy crank and sealed cartridge bottom bracket - Shimano front roller brake and hub - 26”x 2.125” tires - Matching bell - Genuine leather streamers

Electra's Women's Townie Original 7D EQ is all about fun, no special shoes or clothes needed. It boasts a Shimano 7-speed drivetrain and slick twist shifter that make easy work of hills. The laid-back frame, wide tires and plush saddle provide a comfy cruise that's made for care-free afternoons. Plus, you'll love Electra's Flat Foot Technology, which lets you put both feet flat on the ground whenever you want, while the linear-pull brakes deliver solid stopping power. The EQ model features a Dynamo hub that powers front and rear lights while you ride, and a pair of full fenders help keep you protected from the elements.

The graceful lines, the upright position, and the undeniably smooth ride that comes from a steel frame hides a utilitarian side of the Pure Fix Abbey. The easy-mount, step-through frame sports a rear rack so you can haul your gems home from the farmer's market. And you've got full fenders and a chain guard to keep your clothes clean. The jewel of this bike, though, has to be the 8-speed gearing from Shimano. It gives you plenty of gears to tackle any hills that you would come across. The city bikes from Pure Fix make it easier than ever to leave the car at home.

A creek winding through the desert, carving a line of life through the arid landscape, the Pure Fix Arroyo is sweet relief from the stress and struggle of daily life. A two-wheeled respite on the embarcadero of existence. The step-through frame features a rear rack so you can haul your gems home from the farmer's market, while full fenders and a chain guard keep your clothes clean. The 3-speed internal gearing from Shimano takes the sting out of hills, is sealed from the elements for zero maintenance, and even shifts gears while standing still. The Arroyo makes it easier than ever to leave the car at home.

A creek winding through the desert, carving a line of life through the arid landscape, the Pure Fix Arroyo is sweet relief from the stress and struggle of daily life. A two-wheeled respite on the embarcadero of existence. The step-through frame features a rear rack so you can haul your gems home from the farmer's market, while full fenders and a chain guard keep your clothes clean. The 8-speed internal gearing from Shimano takes the sting out of hills, is sealed from the elements for zero maintenance, and even shifts gears while standing still. The Arroyo makes it easier than ever to leave the car at home.

The graceful lines, the upright position, and the undeniably smooth ride that comes from a steel frame hides a utilitarian side of the Pure Fix Bromley. The easy-mount, step-through frame sports a rear rack so you can haul your gems home from the farmer's market. And you've got full fenders and a chain guard to keep your clothes clean. The jewel of this bike, though, has to be the 8-speed gearing from Shimano. It gives you plenty of gears to tackle any hills that you would come across. The city bikes from Pure Fix make it easier than ever to leave the car at home.

The graceful lines, the upright position, and the undeniably smooth ride that comes from a steel frame hides a utilitarian side of the Pure Fix Crosby. The easy-mount, step-through frame sports a rear rack so you can haul your gems home from the farmer's market. And you've got full fenders and a chain guard to keep your clothes clean. The jewel of this bike, though, has to be the 3-speed internal gearing from Shimano. It takes the sting out of hills, is sealed from the elements for zero maintenance, and even shifts gears while standing still. The city bikes from Pure Fix make it easier than ever to leave the car at home.

The graceful lines, the upright position, and the undeniably smooth ride that comes from a steel frame hides a utilitarian side of the Pure Fix Crosby. The easy-mount, step-through frame sports a rear rack so you can haul your gems home from the farmer's market. And you've got full fenders and a chain guard to keep your clothes clean. The jewel of this bike, though, has to be the 8-speed gearing from Shimano. It gives you plenty of gears to tackle any hills that you would come across. The city bikes from Pure Fix make it easier than ever to leave the car at home.

The graceful lines, the upright position, and the undeniably smooth ride that comes from a steel frame hides a utilitarian side of the Pure Fix Melrose. The easy-mount, step-through frame sports a rear rack so you can haul your gems home from the farmer's market. And you've got full fenders and a chain guard to keep your clothes clean. The jewel of this bike, though, has to be the 3-speed internal gearing from Shimano. It takes the sting out of hills, is sealed from the elements for zero maintenance, and even shifts gears while standing still. The city bikes from Pure Fix make it easier than ever to leave the car at home.

The graceful lines, the upright position, and the undeniably smooth ride that comes from a steel frame hides a utilitarian side of the Pure Fix Melrose. The easy-mount, step-through frame sports a rear rack so you can haul your gems home from the farmer's market. And you've got full fenders and a chain guard to keep your clothes clean. The jewel of this bike, though. has to be the 8-speed gearing from Shimano. It gives you plenty of gears to tackle any hills that you would come across. The city bikes from Pure Fix make it easier than ever to leave the car at home.

The graceful lines, the upright position, and the undeniably smooth ride that comes from a steel frame hides a utilitarian side of the Pure Fix Newbury. The easy-mount, step-through frame sports a rear rack so you can haul your gems home from the farmer's market. And you've got full fenders and a chain guard to keep your clothes clean. The jewel of this bike, though, has to be the 3-speed internal gearing from Shimano. It takes the sting out of hills, is sealed from the elements for zero maintenance, and even shifts gears while standing still. The city bikes from Pure Fix make it easier than ever to leave the car at home.

The graceful lines, the upright position, and the undeniably smooth ride that comes from a steel frame hides a utilitarian side of the Pure Fix Newbury. The easy-mount, step-through frame sports a rear rack so you can haul your gems home from the farmer's market. And you've got full fenders and a chain guard to keep your clothes clean. The jewel of this bike, though, has to be the 8-speed gearing from Shimano. It gives you plenty of gears to tackle any hills that you would come across. The city bikes from Pure Fix make it easier than ever to leave the car at home.

Made for takin’ it easy, the Pure Fix Shibumi’s smooth lines and classic colors make it right at home on the seaside. Comfortable, cool—just straight up beachy. To make things simple and easy, the Shibumi only comes in one size; it doesn't matter if you are Danny DeVito or Lebron James, Pure Fix designed a bike that everyone could simply jump on and go. Take this chance to soak up those rays and unwind at the end of the week with a relaxing cruise along the beach atop the Shibumi. - Coaster (kick-back) brake keeps stopping simple and hands-free. - Sure Foot Technology for stable starts and stops. - Pure City spring saddle for a cloudlike ride. - Eco-friendly, all-weather comfort cork grips. - Comfy 26x2.25" balloon tires and a beach-ready 44:18 gearing

Inspired by the colors, character, and charm of its namesake beach, the Pure Fix Talamanca’s tantalizing teal frame and classic chrome accents make every ride feel like a rolling vacation, even when it’s just another commute. The step-through frame features a rear rack so you can take a picnic to the beach, while full fenders and a chain guard keep your clothes clean. The 8-speed internal gearing from Shimano takes the sting out of hills, is sealed from the elements for zero maintenance, and even shifts gears while standing still. The Talamanca makes it easier than ever to leave the car at home.

The graceful lines, the upright position, and the undeniably smooth ride that comes from a steel frame hides a utilitarian side of the Pure Fix Western. The easy-mount, step-through frame sports a rear rack so you can haul your gems home from the farmer's market. And you've got full fenders and a chain guard to keep your clothes clean. The jewel of this bike, though, has to be the 3-speed internal gearing from Shimano. It takes the sting out of hills, is sealed from the elements for zero maintenance, and even shifts gears while standing still. The city bikes from Pure Fix make it easier than ever to leave the car at home.

Her' Chamois Butt’r was developed by a female sports medicine physician in cooperation with professional women cyclists. It's a non-greasy skin lubricant that improves your riding comfort by preventing rubbing and chafing. Her' utilizes premium ingredients including aloe vera, green tea leaf extract, tea tree oil, shea butter and lavender oil for their naturally occurring beneficial properties. It's safe for use on even the most delicate fabrics and it washes right off the skin and out of shorts easily with soap and water.

Think that you need gels, food and salt pills to race or train over 3 hours? Well, think again. :GO FAR has all the calories, electrolytes and protein you need to go all day long. :GO FAR > 3 hrs for women tastes great, even warm and will not sour in the heat. Remember, most everything tastes fine while sitting on the couch. The real test is how does it taste long into a workout and after it sits in the sun for 4 hours? If it is not drinkable, you will not get the calories and electrolytes needed to perform your best.

No other product on the market is formulated specifically for the demands of going fast. With a higher percentage of INFINIT Glucose for energy with long chain glucose polymers and medium electrolytes eliminate any stomach distress during anaerobic efforts. INFINIT exclusive blend of three carbohydrate sources enables your body to process calories up to 40% more efficiently than other commercially made products available. SPEED for Women tastes great, even warm and will not sour in the heat. Remember, most everything tastes fine while sitting on the couch. The real test is how does it taste long into a workout and after it is warm. If it is not drinkable, you will not get the calories and electrolytes needed to perform your best. :SPEED for women blends three different carbohydrate sources (maltodextrin, glucose and natural cane sugar) and enables your body to process calories up to 30% more efficiently than other commercially made products available. :SPEED’s exclusive Electrolyte Blend is composed of natural sea salt, Potassium chloride, Magnesium gluconate and Calcium lactate gluconate. Developed by INFINIT staff nutritionist Kim Mueller MS, RD., this perfect blend of these essential salts gives the athlete everything they need for racing or training. There is no need to supplement with salt tablets or have to juggle pills while running, paddling or riding your bike. :Speed for Women is made with 100% all natural ingredients with zero artificial flavors, sweeteners or colors.

Because you can't always be riding, show your Electra spirit with apparel influenced by the Electra bicycle collection. Their All You Need Boyfriend T-Shirt is the perfect top when you aren't sure where you'll end up. - Relaxed flattering fit - 100% Cotton

Because you can't always be riding, show your Electra spirit with apparel influenced by the Electra bicycle collection. Their Cali Boyfriend T-Shirt gives a hip nod to their California roots. - Relaxed flattering fit - 100% Cotton

Pearl Izumi's Attack Low Socks provide complete comfort for every activity. The ultra-soft Select Transfer fabric ensures a sweet fit and delivers excellent wicking power for all-day dry feet. To keep your feet feeling fresh, these socks feature a flat toe seam and a lightweight mesh fabric over the top for excellent ventilation.

Soft, stretchy and fun. Like a hug for your feet. - Cotton blend - Super stretchy - One size fits most

The ultra-thin Tuscan socks wick moisture remarkably well and help minimize the loss of power transfer between your feet and your shoes. - Meryl SkinLife yarn: Antimicrobial, moisture-wicking. - Keeps your feet dry and comfortable - Ultra-breathable mesh - High-flex cuff: Fit and comfort - Anatomic arch support: Optimal fit Durable, reinforced heel and toes - LG Mid: 4"/10 cm - Moisture transfer: High